The Gorilla at Miami University

Civic Engagement at MiamiUniversity reads:

Through civic engagement, we recognize our mutual responsibility to care for each other in the college, in our communities, and on our planet. This responsibility may be accomplished through political activity, community service, engagement in leadership roles, advocacy or becoming informed about issues that relate to social change.

University of Miami Service Standards

A group of university students posted a video asking, “What type of animal would you like to see on campus?”, they responded with “gorilla” and pointed the camera at a Black professor.

Umiami y’all stand for this ? #greenscreenvideo #viral #BLM #umiami

Their Standing Committee on Diversity, Equity, and Inclusion reads:

The Standing Committee on Diversity, Equity, and Inclusion is entrusted with researching, recommending, and promoting educational and programmatic efforts that are consistent with the University’s unwavering dedication to diversity and inclusion. Among other activities of the committee are analyzing strategies to enhance our educational efforts around these topics. In 2020 President Frenk reaffirmed the University’s commitment to racial and ethnic equality and as part of a 15-point plan to improve racial equality, inclusion, and justice appointed Dr. Renée Dickens Callan and Dr. Marvin Dawkins to lead the reinvigorated committee. 

Student’s Response

The students stated it was for a marketing class. In my marketing classes in the master’s program some of the topics we discussed were:

  • Principles of Marketing
  • Buyer Behavior
  • Integrated Marketing Communications (only for Classes 2021 and 2022)
  • International Marketing
  • Marketing Research

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